Car salesmen are responsible for selling vehicles and related products or services by interacting with customers, understanding their needs, and providing guidance throughout the buying process[1]. Their duties often include building relationships, meeting sales targets, facilitating test drives, and handling paperwork[1].
- Greet and approach customers at the dealership or sales lot, establishing rapport and assessing their transportation needs[5].
- Understand and clearly communicate the characteristics, features, and benefits of all available vehicles, including comparing models and discussing new technologies[1][8].
- Take customers on test drives, demonstrating vehicle features and ensuring proper documentation is collected beforehand[7].
- Assist customers in selecting and purchasing the most appropriate vehicle based on their budget and preferences[3][6].
- Negotiate pricing, trade-in values, and terms of sale to reach mutually agreeable transactions[2][3][6].
- Present detailed information about financing options, maintenance plans, warranties, and promotions available at the dealership[1][3][2].
- Complete all necessary paperwork and documentation related to vehicle sales, including vehicle registration, financing contracts, and insurance information[3][5][7].
- Prepare sold vehicles for delivery by ensuring they are clean, fueled, and all features are operational prior to customer arrival[5].
- Maintain up-to-date knowledge on inventory, competitor offers, industry trends, and product developments through ongoing training[6][3].
- Follow up with customers after the sale to ensure satisfaction, encourage referrals, and foster repeat business[2][3][8].
- Collaborate with team members and other dealership departments (e.g., finance and insurance) to meet sales goals and provide a seamless purchase experience[1][7].
- Set up showroom and promotional displays to enhance vehicle presentation and attract buyers[8].
- Stay compliant with all federal, state, and local regulations governing automotive sales[5][6].
- Maintain accurate records of sales activity, customer interactions, and inventory management[8][2].
References
- [1] Car Salesman job description – Recruiting Resources – Workable
- [2] Automobile Salesperson Job Description Template | MightyRecruiter
- [3] Car Salesman job description template | Talentlyft
- [4] Automotive Sales Representative job template – Wizehire
- [5] Automotive Car Salesperson Job Description – AUTOjobs.com
- [6] What does a car salesperson do? – CareerExplorer
- [7] Car Salesperson Job Description [Updated for 2025] – Indeed
- [8] Car Salesman Job Description – Betterteam
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